What does it really mean to launch your product in a new market? We know it’s not a sexy topic outside of the localization industry. Nowadays, companies can do international…
Category: Guides
Discover the best ways to grow your business globally and dominate your market.
In 2016, Jaap van der Meer, founder of TAUS, published a provocative piece titled “The future does not need translators.” He argued that as machine translation (MT) software gets better,…
Nowadays, companies can do international expansion faster than ever before. But many companies underestimate how hard it is to break into a new market. There’s quite a lot that goes…
Hiring native support agents? We know how hard it is to hire the right person for your team when you’re hiring for technical AND language skills. And, while that’s…
There’s almost 3 million apps available on the Google play store right now and almost 2 million on the Apple store. That’s a lot of competition. So how do you…
Great translation can fuel your business growth. It’s the master key that unlocks your ability to promote your product, provide customer service, or make your app more accessible to a…
The world of audiovisual content is changing rapidly. One of the changes we’re seeing is the increasing use of subtitles. Subtitles are now seen as a standard on many platforms,…
We know just how busy product management (PM) teams are. So, we thought we’d save you one more job. With the input of our own team, we’ve rounded up some…